“After a fun, initial consultation session, Mozu understood our brand and what we were trying to achieve. Since then we’ve collaborated with them on several occasions looking at our brand identity, website and various marketing collateral. We see them as custodians to our brand.”
RECENT WORK // eSIM Go
Rebranding & Website Design Art Direction
Scope of work
Create a new brand identity which evolves eSIM Go from market disruptor to market leader.
Art direct an entirely new website to be launched with the rebrand.
Create marketing assets and brand guidelines for the marketing team and partners.
Repositioning your brand is crucial for growth
eSIM Go empower businesses of any size to offer their own digital connectivity solutions, quickly and easily.
After conducting month’s of quantitive and qualitative research on their brand they realised they needed to rebrand.
We organised their research into one concise brief and then working with multiple designers Art Directed a new brand identity. This culminated in not only a logo but also various assets and a full, online set of brand guidelines for internal and external use.
The new identity heralded the start of them moving from Market Disruptor to Market Leader.
A website which grows with you
A website is a 24/7 storefront, a lead generator, and a digital handshake. Mozu Creative don’t just “build” sites; we engineer scalable, high-performing digital experiences that grow alongside your business. Whether it’s seamless e-commerce or complex UX, we deliver work that is as functional as it is beautiful.
Lewis Daniels had grown rapidly from a specialised cleaning company which focussed on COVID secure environments to a market leader in providing cleaning, waste disposal and plant hire across many verticals including the TV/Film industry.
With this growth came an expectation that the website could grow and evolve quickly with it. This is where our relationship began…
An established brand in the heart of Wimbledon
We started working with Lulu Blonde in 2016.
They came to use with a problem – a website which was looking dated and tired but was well used by their clients. We immediately identified the risks, key of which was to not alienate the existing audience.
We had already worked with some other independent businesses in the area – so we already had a good understanding of the local market and the importance of market positioning.
After some consultations we began to map out a design which we felt would evolve the brand identity without a complete revolution – which may have caused some concern among existing clients.
This culminated in a striking website built with flexibility to grow in mind. Testament to this is the fact the website has been relatively unchanged (from a design perspective) in nearly 8 years. We continue to grow the website with Lulu Blonde and host and maintain it for them.
We have also created a number of printed marketing materials for them over the years.
